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Solving the drama of Data Integration and sorting out the Chaos of Reporting with AI

Solving the drama of Data Integration and sorting out the Chaos of Reporting with AI

Solving the drama of Data Integration and sorting out the Chaos of Reporting with AI

Rafael Casuso

Oct 6, 2025

Oct 6, 2025

When we started building Calliope, we did so with the aim of solving two major pain points that all companies face and that both my partner and I had experienced firsthand.

The first was the Data Integration from all the different sources within a company (proprietary databases, CRMs, ERPs, etc.) in order to perform business intelligence on them. It is no exaggeration to say that this problem is paramount in all the companies we have spoken to. This major pain point also had other derivative pain points:

  • Until now, solving it involved large data integration projects with external teams, internal teams, or a combination of both. We estimate an average investment of ~€50,000 for an average Spanish company and ~$200,000 for an American company, with an average duration of about 8 months. Both my partner and I knew firsthand of cases involving much higher investments (in the hundreds of thousands of euros and even millions) and durations of more than a year and a half or two years.

  • These data integration projects involved complex ETL (Extraction, Transformation, Load) processes with high maintenance costs, requiring dedicated internal or external teams. Adding a data source, modifying data modeling, or migrating from one service to another become classic epics that often render these systems obsolete over time due to the impossibility of updating them quickly.

  • Any business service migration (change of CRM, ERP, Customer Service, etc.) is a drama for the company, often involving a new data integration project that turns the entire previous system upside down and easily takes more than ten or twelve months.


At Calliope, we take care of all your Business Data Integration with more than 400 data source connectors (all types of databases, CRMs, ERPs, customer services, etc.) and with Orpheus, our own workflow of automations and AI agents that handle the data onboarding of each data source (generation of ontologies, specific rules, etc.), accelerating to days what used to take months. No dedicated team is required on the part of the client company.


The second major pain point we discovered in all companies is the Chaos of Reporting in most departments of any company, with different systems that are disconnected from each other and too many intermediaries between the data and those who really need it to make decisions. This pain point also had other derivative pain points:

  • Fragmented and obsolete reporting systems, with different technologies for each department at different stages of evolution (from Excel to PowerBI or Tableau), pulling data sources that are often manually updated and not interrelated. As many sources of truth as there are areas and sometimes people. This leads to conflicts between reports and metrics from different areas and therefore to difficulties in decision-making.

  • Reports linked to specific services, for example reports embedded in CRMs or ERPs, unable to relate metrics or analyses to other complementary data sources and which have to be discarded and redone in the event of migrations to other services. Given that it is increasingly common to change services in areas such as Sales, Customer Service, or Marketing, this problem is growing and becoming increasingly important for companies.

  • The real users of Business Intelligence, managers, require intermediaries to access the data they need to make decisions. They are often unable to easily create or modify their own dashboards and reports or ask any business questions they may have in the middle of a meeting or business lunch. Not only do they require intermediaries to access the data, but each one can give them different information. They lack a single source of truth for business metrics.


Calliope is an AI-powered Business Intelligence solution that is completely agnostic to company services, providing a single source of truth for business metrics, a unified dashboard and reporting system for all areas, and a Virtual Business Analyst with the ability to perform sophisticated analysis and answer any business question for faster, better decision making.

If any of these major pains or any of their derivative pains resonate with your current company, contact us and we will help you solve them with Calliope, the new generation of AI-powered Business Intelligence.

https://www.calliope.so/es/contact

When we started building Calliope, we did so with the aim of solving two major pain points that all companies face and that both my partner and I had experienced firsthand.

The first was the Data Integration from all the different sources within a company (proprietary databases, CRMs, ERPs, etc.) in order to perform business intelligence on them. It is no exaggeration to say that this problem is paramount in all the companies we have spoken to. This major pain point also had other derivative pain points:

  • Until now, solving it involved large data integration projects with external teams, internal teams, or a combination of both. We estimate an average investment of ~€50,000 for an average Spanish company and ~$200,000 for an American company, with an average duration of about 8 months. Both my partner and I knew firsthand of cases involving much higher investments (in the hundreds of thousands of euros and even millions) and durations of more than a year and a half or two years.

  • These data integration projects involved complex ETL (Extraction, Transformation, Load) processes with high maintenance costs, requiring dedicated internal or external teams. Adding a data source, modifying data modeling, or migrating from one service to another become classic epics that often render these systems obsolete over time due to the impossibility of updating them quickly.

  • Any business service migration (change of CRM, ERP, Customer Service, etc.) is a drama for the company, often involving a new data integration project that turns the entire previous system upside down and easily takes more than ten or twelve months.


At Calliope, we take care of all your Business Data Integration with more than 400 data source connectors (all types of databases, CRMs, ERPs, customer services, etc.) and with Orpheus, our own workflow of automations and AI agents that handle the data onboarding of each data source (generation of ontologies, specific rules, etc.), accelerating to days what used to take months. No dedicated team is required on the part of the client company.


The second major pain point we discovered in all companies is the Chaos of Reporting in most departments of any company, with different systems that are disconnected from each other and too many intermediaries between the data and those who really need it to make decisions. This pain point also had other derivative pain points:

  • Fragmented and obsolete reporting systems, with different technologies for each department at different stages of evolution (from Excel to PowerBI or Tableau), pulling data sources that are often manually updated and not interrelated. As many sources of truth as there are areas and sometimes people. This leads to conflicts between reports and metrics from different areas and therefore to difficulties in decision-making.

  • Reports linked to specific services, for example reports embedded in CRMs or ERPs, unable to relate metrics or analyses to other complementary data sources and which have to be discarded and redone in the event of migrations to other services. Given that it is increasingly common to change services in areas such as Sales, Customer Service, or Marketing, this problem is growing and becoming increasingly important for companies.

  • The real users of Business Intelligence, managers, require intermediaries to access the data they need to make decisions. They are often unable to easily create or modify their own dashboards and reports or ask any business questions they may have in the middle of a meeting or business lunch. Not only do they require intermediaries to access the data, but each one can give them different information. They lack a single source of truth for business metrics.


Calliope is an AI-powered Business Intelligence solution that is completely agnostic to company services, providing a single source of truth for business metrics, a unified dashboard and reporting system for all areas, and a Virtual Business Analyst with the ability to perform sophisticated analysis and answer any business question for faster, better decision making.

If any of these major pains or any of their derivative pains resonate with your current company, contact us and we will help you solve them with Calliope, the new generation of AI-powered Business Intelligence.

https://www.calliope.so/es/contact

Your AI-powered Business Analyst

Make decisions with the right business insights in your hands

Your AI-powered Business Analyst

Make decisions with the right business insights in your hands

Your AI-powered Business Analyst

Make decisions with the right business insights in your hands

Your AI-powered Business Analyst

Make decisions with the right business insights in your hands

© 2025 Calliope AI

© 2025 Calliope AI

© 2025 Calliope AI

© 2025 Calliope AI